Bjoern Franzen is a global electronic sports & marketing consultant with a decade of experience in marketing and sales, specialized in unconventional markets and tough environments.

At the age of eighteen, he decided to turn his passion for PC gaming and consumer electronics into a career.

In the past ten years, he has been a consultant for the world’s leading electronic sports team, as well as several market leaders in the gaming industry and consumer electronics market.

In 2013, he started consulting South American SMEs in managing export entry and expansion in central and eastern Europe.

In December 2015, he split up with his long-time business partner after a successful three years run at Franzen & Guzmán Global Export to set sails on a new journey.